The film advert is for 'x-men origins' and is featured in a magazine called 'Empire'. This is a film with characteristics of a fantasy action adventure genre of film. From this the audience would expect to see action, adventure and fighting with superpower newtons focusing on a well known character of 'Wolverine'.
The mise-en-scene has all the main x-men in front of a city with 'Wolverine' right in the middle of the picture as he is the main focus of the film and it is his story like the title suggests. All the characters are showing off their super ability with their facial expression and hand movements. In the image the colour does a horse-shoe with the lighter bit in the middle focusing in on 'Wolverine'. The title, like the image, is in a blue colour that goes to a white in the middle part and then getting darker into the blue. The characters are wearing clothes that give something away about their personality and how this adds to their super ability as well as their facial expression. There is a need to know a little bit about the film to understand why some of the characters are pictured as they are. This is in a line with other older x-men movies that changes are viewers will have watched and as such know about the characters before hand. The actions of the characters will remember people of that character.
This advert focuses on the main stars of the show the x-men as it about them more of 'Wolverine' the real main star. The layout gives the message of the main x-men and the location of where the story is going to take place giving the audience an insight into it. The typeface for the title put close together with a gab between the 'X-men' writing 'Wolverine' image and the origins, 'Wolverine' writing is along the bottom of the advert with the letters placed further apart. This was chosen to focus in on 'Wolverine'.
The target audience are fans of the 'x-men' films who have enjoy watching the other films also fans of the actors and people who generally like this genre of film. The age range would be between 13-40 years old. The target audience is obviously from the images and colours used on the advert would appeal to this audience.
The advert uses various ways of getting people go and see the film by having the realise date at the bottom for people to see it earlier but not as a main figure. It also has the main stars and audience members will see their favourite actors and go and see it based them liking that actor. The advert shows of the genre of the film and that the main character all have super-powers and as such attracting people who like superhero type movies.
In my opinion, the unique selling point of this film is a number of factors. One being the fact that is is based on the Marvel Comics' fictional character Wolverine and so this will attract fans of the Marvel Comics' and their super hero's. Another selling point is the mention of X Men, there has been a number of these films and followers of the X Men will want to see this film. The cast of well known actors is also a great way of selling a film. From looking at the poster you can expect to see fantasy film full of action and delight. Through the poster attention is gained by having 'Wolverine' in the middle and the female x-men Kayla Silverfox looking sexy attracting the male audience. The characters have clear facial expressions that would attract people to.
The mise-en-scene has all the main x-men in front of a city with 'Wolverine' right in the middle of the picture as he is the main focus of the film and it is his story like the title suggests. All the characters are showing off their super ability with their facial expression and hand movements. In the image the colour does a horse-shoe with the lighter bit in the middle focusing in on 'Wolverine'. The title, like the image, is in a blue colour that goes to a white in the middle part and then getting darker into the blue. The characters are wearing clothes that give something away about their personality and how this adds to their super ability as well as their facial expression. There is a need to know a little bit about the film to understand why some of the characters are pictured as they are. This is in a line with other older x-men movies that changes are viewers will have watched and as such know about the characters before hand. The actions of the characters will remember people of that character.
This advert focuses on the main stars of the show the x-men as it about them more of 'Wolverine' the real main star. The layout gives the message of the main x-men and the location of where the story is going to take place giving the audience an insight into it. The typeface for the title put close together with a gab between the 'X-men' writing 'Wolverine' image and the origins, 'Wolverine' writing is along the bottom of the advert with the letters placed further apart. This was chosen to focus in on 'Wolverine'.
The target audience are fans of the 'x-men' films who have enjoy watching the other films also fans of the actors and people who generally like this genre of film. The age range would be between 13-40 years old. The target audience is obviously from the images and colours used on the advert would appeal to this audience.
The advert uses various ways of getting people go and see the film by having the realise date at the bottom for people to see it earlier but not as a main figure. It also has the main stars and audience members will see their favourite actors and go and see it based them liking that actor. The advert shows of the genre of the film and that the main character all have super-powers and as such attracting people who like superhero type movies.
In my opinion, the unique selling point of this film is a number of factors. One being the fact that is is based on the Marvel Comics' fictional character Wolverine and so this will attract fans of the Marvel Comics' and their super hero's. Another selling point is the mention of X Men, there has been a number of these films and followers of the X Men will want to see this film. The cast of well known actors is also a great way of selling a film. From looking at the poster you can expect to see fantasy film full of action and delight. Through the poster attention is gained by having 'Wolverine' in the middle and the female x-men Kayla Silverfox looking sexy attracting the male audience. The characters have clear facial expressions that would attract people to.
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